photo: Polaroid Now+ Gen2 Green
Polaroid has been the best-known brand when it comes to instant photography for decades and has grown from a brand name to a generic name. The new Polaroid Now+ Gen 2 and the Now Gen 2 cameras help you push your creative boundaries.
The new Polaroid Now+ Gen 2
The new Polaroid Now+ Gen 2 features autofocus that automatically chooses between a standard lens for distant subjects and a portrait lens for close-ups. Operation is intuitive and straightforward. Built-in features include a flash, self-timer, and double exposure. Its lithium-ion battery recharges through USB-C for extended shooting.
The Polaroid Now+ Gen 2 includes five lens filters for creative effects: starburst, red vignette, orange, blue, and yellow, all supplied in a pouch.
Main features:
- Instant camera available in three colors: Forest Green, Black and White.
- Built-in battery rechargeable via USB-C.
Works with Polaroid i-Type Film or Polaroid 600 film. - Dual-zone autofocus: from 0.55m to 1.3m, and from 0.6m to infinity.
- Built-in intelligent flash for well-exposed photos in poor light.
- Creative possibilities: control the camera via the Polaroid app or use the included physical color and effect filters.
- The camera body is made of 40% recycled plastic
Polaroid App for your Smartphone
If you connect the Polaroid Now+ Gen 2 camera to the Polaroid Mobile app, you get even more control over the photo and even more creative tools. The app can be downloaded for free from the Apple App Store and Google Play store. Your phone connects very quickly to the Polaroid Now+ Gen 2 camera via Bluetooth.
Once connected, a creative world opens up for you with options such as Remote control, aperture priority, Sound Trigger and the great Light Painting.
Polaroid Now Gen 2
The Polaroid Now Gen 2 is a modern take on a classic. The Polaroid Now Gen 2 uses autofocus to select the standard lens for distant subjects or the portrait lens for close-ups. Straightforward, intuitive operation makes the camera suitable for anyone.
Built-in features include a flash, self-timer, and double exposure. The lithium-ion battery recharges through USB-C and supports many packs of film before the camera needs charging again.
The Polaroid Gen 2 camera is available in four colors: Red, Blue, Black-White and Black. Both the Polaroid I-Type and the Polaroid 600 films can be used in the Now Gen 2.
Availability and prices
The Polaroid Now+ Generation 3 was offered in Forest Green, Black, and White at a suggested retail price of € 149.99. The Polaroid Now Generation 3 was also offered in Red, Blue, Black/White, and Black at a suggested retail price of € 129.99.
An Polaroid Now Gen 2 Everything Box version in Black/White and Black was also announced. It included the camera and a double pack of i-Type film for 16 photographs, with a suggested retail price of € 122.00.
