The new Polaroid Now+ and Now Generation 3 instant cameras combine classic design with modern technology.
Polaroid Now+ Generation 3
With its iconic Polaroid format and innovative features, the Now+ Generation 3 offers new creative possibilities compared with Generation 2, when used with the Polaroid App.
The Polaroid Now+ Generation 3 is designed for photographers who need sharper photos, even in bright light. The enhanced dual lens autofocus system intelligently selects the optimal lens for each shot, ensuring sharp details.
The improved distance sensor, refined flash and improved light metering work together to deliver optimized exposures on sunny days. Features such as a built-in tripod socket and the ability to work with the Polaroid effect filters add endless creative shooting possibilities to every photo.
By connecting the camera to the Polaroid app, users can explore manual features including aperture priority, remote control, double exposure, self-timer and more.
The Polaroid Now+ Generation 3 is available in three colors: white, coral and black. The camera is made from 40% recycled materials, making it as sustainable as it is stylish. It also remains fully compatible with iconic Polaroid i-Type and Polaroid 600 film.
Polaroid Now Generation 3
For those longing for the pure analog experience, the new Polaroid Now Generation 3 offers a classic take on instant photography. Optimized for sharper shots in bright conditions, it features an improved light meter, advanced distance sensor, and the same reliable dual lens autofocus system.
With a built-in tripod socket, compatibility with the Polaroid effect filters, self-timer and double exposure modes, this model is available in six new colors - all made from 40% recycled materials. It is rechargeable via USB-C and fully compatible with Polaroid i-Type and Polaroid 600 film.
Prices and availability
The Polaroid Now+ Generation 3 is available for €149.99 in white, coral and black. The Polaroid Now Generation 3 is available in five colors: black, coral, pebble white, yellow and purpleIt has a suggested retail price of €129.99.
Update
Anyone looking for a smaller, more portable instant camera can now also consider the new Polaroid Go Generation 3, Polaroid's smallest analog instant camera with a new lens, more powerful flash and fresh colors.
