Peak Design has given its popular Everyday Bags, Travel Bags, Packing Tools, Capture Clips and Straps categories a striking visual upgrade. With four bold new colors, this is Peak Design’s first major update to these product lines in more than six years.
This colorful refresh was designed to bring even more attention to the best-selling products, make Peak Design stand out even more both online and in stores, and appeal to new audiences.
Four Striking New Colors
The four new colors — Eclipse, Kelp, Ibis and Ocean — take the design and overall look and feel of Peak Design products to a whole new level. The Eclipse color is already used in existing products such as Peak Design Outdoor backpacks and Slings, Packing Tools and the recently introduced Pro Roller.
Here is a first impression of Peak Design’s eye-catching new colors:
Eclipse: a dark, powerful color that is bold, versatile and neutral, creating a rugged, modern look
Kelp: a matte, almost soft look inspired by natural green tones such as seaweed, evoking warmth and an organic aesthetic
Ibis: inspired by the ibis’s vivid reddish-orange and pink coloring, this distinctive accent color adds elegance and energy to the products
Ocean: this color intuitively evokes deep, raw and calming ocean blue, making it a perfect fit for travel and outdoor products, for example
Research indicates that 90% of quick product assessments are based on color. With this introduction of new colors, Peak Design continues to lead in visual appeal.
New Colors by Product Category
Everyday Bags
Peak Design’s Everyday bag line has long been extremely popular with photographers, vloggers and people looking for a stylish everyday bag. Updates are available for: Everyday Backpack 20L & 30L, Backpack ZIP 15L & 20L, Sling 3L, 6L & 10L, Messenger 13L, Totepack 20L and Tote 15L.
Travel Bags
For anyone who wants maximum flexibility, the Peak Design Travel Bags series is an excellent option. Its backpacks and duffels are designed for travel and can easily be turned into functional camera bags with the optional Peak Design Camera Cubes. Updates are available for: Travel Backpack 30L & 45L, Duffelpack 65L, Duffel 35L, 50L, 65L & 80L.
Capture Clips and Straps
Even the famous Peak Design Capture Clip, which marked the beginning of Peak Design as a brand in 2011, is now available in three new colors. The extensive range of camera straps now also offers a wealth of options for heading out with a fresh look.
Updates are available for: Capture Clip V3, Cuff, Leash, Slide Lite, Slide and Anchor 4-pack.
Packing Tools
Peak Design Packing Cubes are exceptionally useful travel accessories, with or without a camera, for efficiently storing and protecting clothing, shoes and all kinds of other items. Updates are available for: Packing Cube, Shoe Pouch, Tech Pouch, Wash Pouch, Field Pouch and Packable Tote.
Availability and Pricing
Peak Design now offers its Everyday, travel and camera gear in four new colors.
